Coolers Wine
Coolers wine coolers are designed to help keep bottles of wine at the ideal temperature. They also guard against humidity that could cause wine to deteriorate and change its flavor.
Typically, these sweet drinks are not high in alcohol (4% to 6% ABV) and are infused with real fruit juice. However, they're not wine.
The History of Wine Coolers
The wine cooler is an iconic example of a fashion that has gained popularity but then went out of style. What is a wine-cooler, and how did this drink become so popular?
A wine cooler is made by mixing traditional wine with syrup or fruit juice. It's a refreshing and sweet drink that is perfect for summer. It's also a great choice for those looking to extend their wine bottle.
When the wine cooler first hit the market, it was a popular choice for adults looking for a refreshing and easy drink to drink. It was distributed by large distributors like California Cooler, Seagram's, and Bartles & Jaymes.
At their peak in the 1980's, wine cooler sales topped a billion dollars annually and made up 20 percent of all wine consumed in the US. However, their popularity began to fade by the early 1990's. This was due to changes in federal excise taxes, which made the blending of water and wine less profitable. This was the beginning of the end of the wine cooler, which was later replaced by malt based beverages like Zima and Mike's Hard.
In the modern era the wine cooler has been getting a makeover due to independent wine drink producers who are focusing on making drinks that are of high-quality and have short ingredient lists. They are also focusing on using more natural fruits and wines.
While it's possible to create your own wine cooler by mixing wine and syrup or fruit juice, many people choose to purchase ready-made wine cooler drinks. These are available in many grocery stores, liquor stores and specialty wine retailers. These ready-to-drinks, apart being tasty and convenient they are also perfect for any picnic or BBQ. They can be served on the rocks or with a hint of citrus zest. Certain of these drinks can even be frozen, making them ideal for outdoor entertaining. These drinks are great for any occasion, as long as you remember the correct temperature for your wine cooler.
The California Cooler
The 80's saw the beginning of the big wine cooler craze and the brand that sparked the whole thing was California Cooler. The bottled concoctions blended white wine with fruit juice and other favors, and they were hugely popular. California Bottled Products was the company that produced them. It began with Michael Crete and Stuart Bewley who was his high school buddy. They handled all the tasks themselves including brewing, bottling and sales. By 1984, the company was selling 10 million cases a year. This led giant wine producers like Gallo to join the fray and flood primetime television with ads featuring their versions of California Cooler. These included the charming old yokels Frank Bartles, and Ed Jaymes.
By the end decade, the wine was gone. Taxes were the death knell for the product in 1991, as Congress increased the excise tax on wine to $1.07 per gallon. The cost of producing a wine-based cooler grew quickly, and it was soon surpassed by sweet malt beverages such as Zima or Smirnoff Ice.
It is possible that coolers will make their return. It could be because a new generation is ready to embrace the irreverent mix of fruity and wine. A cooler can also be an energy-efficient alternative to a fridge. A wine cooler can be placed on a deck or patio and comes with screen covers that let in cool outdoor air.
This beverage cooler that can be collapsible is not just a great wine cooler, but it's perfect for picnics and camping. It folds flat to fit inside your trunk. It is simple to transport, with the handle and wheels on the top. Once it's set up, you can store a large amount of food and drinks inside. It can also be used as a seat, and it keeps your drinks cool. This cooler comes with a handy shoulder strap, so it's easy to carry when fully loaded.
The 80's Craze
In the 1980s wine coolers were the full details all the trend in the 1980's. Fruit and white wine fizzed up to become a popular drink for beach parties, picnics, and casual gatherings. The low alcohol content attracted many people, and the drink became a symbol of relaxation and fun. The popularity of wine coolers grew to the point that large companies stepped into the market, and a variety of brands were launched with different flavors. The most successful of them were Bartles & Jaymes and Seagram's Escapes, who each boasted a large portfolio of fruity flavor that made them household names.
The 80's craze for chilled ready-to-drink concoction also led to an expansion in the industry of sparkling wines. Champagne and sparkling wines were an iconic status symbol for yuppies who wanted to show off their wealth and status, and many Americans began to drink these bubbly delights on a regularly.
At the time, sparkling wines were more expensive than table wines, but they still provided an easy drink alternative to heavier, full-bodied whites and reds. In a period when wine lovers were becoming more disinclined to drink anything that didn't have the label "vin de vigne," these frothy libations provided vinophiles with a chance to indulge without getting a headache or a sour taste in their mouths.
By the close of the decade however the wine cooler trend started to fade. A huge increase in excise taxes drove manufacturers to switch from malt base wines to wine drinks, and by the year 2006 the category was down to less than one percent of sales.
Today, coolers are making a modest return. Many still refer to these wine coolers as wine coolers, however cocktail enthusiasts call them aperitifs or spritzers. They can be a great method to stretch a bottle of wine and to add some sweetness to a light-bodied alcoholic beverage, and they are particularly refreshing on a hot day. However, there is no legal definition of a wine cooler, and many products today don't even contain any wine.
The Perfect Cooler
There's a cooler for everyone, whether you're a wine enthusiast or just want to keep your favorite bottles at the ideal serving temperature. Take note of the space available and the number of bottles you want to store before deciding on a wine refrigerator. Also, consider whether you'd like a built-in wine fridge that is installed inside cabinetry or a freestanding model that can be set up anywhere in your home.
Wine coolers can be an excellent addition to any kitchen, but also in restaurants, bars and hotels, spas and other facilities that serve beverages. These refrigerators are designed for storing and cooling bottles to the ideal serving temperature. They're an excellent way to ensure your customers enjoy their drinks to their fullest potential.
It's important to select the best wine cooler for your company from the various double-zone and single-zone options. If you're a novice, a single-zone wine cooler is likely sufficient, but as your tastes evolve you might need to upgrade to a dual-zone model that is able to accommodate a variety of wine at the same time.
The BruTank Portable Bottle Cooler is a great option for wine lovers or those who are looking for a top-quality wine cooler. This double-walled vacuum insulated cooler keeps your wine or bottles chilled for six hours without the need for ice. It's the perfect cooler for picnics in the park, backyard BBQs and dinner parties.
This wine cooler is ideal for homes with small space. People love its visually pleasing design. The compressor system of this cooler is appreciated by users for its quiet operation and precise temperature control. Many also appreciate the locking mechanism that provides an additional layer of security for their wine bottles.
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